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"Why you should always use plurals in the search engines."

Here's a very simple little tip related to search engine placement.

Whenever possible, always make your meta keywords plural.

On most search engines, if someone searches for the term 'toy',
toy and toys are NOT the same,
so having 'toy,toys' in your meta keyword tag will match either term.

However,

if the person searches for the term
'toys', and your meta keyword tag uses 'toy'
it will only return matches for the word toys.

So you can see the advantage of using plurals.

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